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How Harry Potter’s Hogwarts Houses Can Help Define Your Target Audience
Ever find yourself watching Harry Potter for the umpteenth time and suddenly having a marketing epiphany? No? Just us?... Well, bear with...

Madison Richey
Aug 2, 20243 min read
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Unconventional Wisdom: Marketing Strategies You Won't Find in Business School
So, you've slogged through countless lectures, absorbed all the theories, and aced those marketing exams. But here's the truth they won't...

Madison Richey
Jul 26, 20243 min read
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Marketing Lessons from Fantasy Entertainment: How Game of Thrones Can Teach You About Strategy and Tactics
Alright, so I’m not sure if you’re a fan of "Game of Thrones." If you are, fantastic—you’re in for a treat. If you’re not, well, you’ve...

Madison Richey
Jul 12, 20242 min read
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